DCV-TV: CHANGING THE WAY THE WORLD SEES LOGISTICS
Video is an increasingly popular way to showcase a company’s products, services, and thought leadership. What better way to develop leads and establish trust with your customers and prospects than to let them actually see what you have to offer and how it can benefit them?
That’s what our exclusive video channel, DCV-TV, is all about. Through DCVTV.com, logistics executives have access to a wide array of high-quality streaming video right from their desktops and mobile devices.
At DCV-TV, we produce, host, and distribute video content to best engage our audience. Whether you submit your video for promotion or we produce it in-house through our new AGiLE Content Services, we’ve got it covered. You can sit back, relax, and watch those leads come in!
DCV-TV MARKETING OPPORTUNITIES
Think of this as the “YouTube” of the logistics world. All of DC VELOCITY’s readers and advertisers have an open invitation to upload their video clips to our network.
Price: FREE OF CHARGE
Example user-contributed video
2. E-Newsletter: “Now Trending on DCV-TV”
The use of emails to promote videos continues to rise, and no wonder: These messages consistently have higher engagement and retention rates as well as significantly higher click-through rates than other types of video promotions.
Each Monday and Friday morning, 50,000 DC VELOCITY e-newsletter subscribers receive a snapshot of the most compelling videos launched during the previous week on DCV-TV. Like all of our e-newsletters, “Now Trending on DCV-TV” helps promote your business and increase brand awareness through our “rectangle + sponsored content” ad positions.
3. DCV-TV Featured Video
One of our best-performing products, this sponsorship increases the viewership of videos you upload through a simple and cost-effective video-based lead-generation program. Your video will have a featured thumbnail link in our “Now Trending on DCV-TV” e-newsletter and will be featured in the subject line of the newsletter itself. Sponsors who take advantage of our Featured Video offering generate an average of 125 leads!
4. DCV-TV Website Sponsorships
This package includes rotating DCV-TV banner sponsorships with leaderboard, rectangle, and skyscraper positions available.
CPM Price: $125 / 1,000 impressions*
5. Custom Videos
Price: Varies based on project content and length
DCV-TV Featured Video Upload
- Video title: 100 characters
- Video description: 250 characters
- File size: 100MB max.; accepted formats: MP4, MOV, MPEG, MPG, WMV, AVI
“Now Trending on DCV-TV” E-Newsletter
Rectangle + Sponsored Content Specs
- Ad size: 300×250
- Headline: 50 characters, including spaces
- Content: 300 characters max., including spaces
DCV-TV Website Ad Specs
- Leaderboard (728×90)
- Rectangle (300×250)
- Skyscraper (160×600)
File size: 100KB
File formats: GIF, JPG, PNG, SWF
Animation: Up to 15 seconds
3rd Party: Yes
*All pricing is NET
To view a sample of the “Now Trending on DCV-TV” e-newsletter, click here.
Contact your DC VELOCITY sales representative for more information.